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Carmel is a microcosm of California's architectural heritage, sited at one of the most scenic meetings of land and sea in the world. Mission San Carlos Borromeo became a root building for California's first regional building style, the Mission Revival. Carmel City, as it was called in the 1880s, was marketed as a seaside resort for Catholics. Its pine-studded sand dunes survived the imposition of a standard American gridiron street pattern, with a Western, false-front main street, to become Carmel-by-the-Sea. Artists, academics, and writers embraced the arts-and-crafts aesthetic of handcrafted homes built from native materials, informally sited in the landscape. In the mid-1920s, Tudor Revival and Spanish Romantic Revival styles enhanced the storybook quality of the community. Carmel's architectural character is primarily the product of working builders. Its design traditions have been interpreted and modified for modern times by noted architects, building designers, and craftsmen. Individual expression continues as an ongoing aesthetic theme.